Batallia Winston, the nation’s largest woman-owned executive search firm, conducts executive search assignments in nearly every major market and functional area. Battalia Winston hired Verasolve to help their consultants establish themselves as thought leaders in their respective fields, from Oil & Gas to Consumer Packaged Goods to Private Equity.
Verasolve worked closely with each of Battalia Winston’s consultants to learn about their expertise and develop timely, pertinent thought leadership pieces for each of their fields. After researching trending topics and developing a targeted media list of publications that reach each consultant’s target audience of decision makers, Verasolve successful pitched and placed a number of bylined articles for Battalia Winston consultants. In the past few months alone, Battalia Winston consultants have been featured in many different publications including Rigzone, Financier Worldwide, Forefront Magazine, SmartBlog on Leadership, ExecutiveInsight, Retail Digital, and Fast Company.
After publication, Verasolve helped Battalia Winston consultants leverage their publications in targeted email campaigns to reach potential clients and re-engage existing clients, generating qualified leads and increasingly closing ratios.