Verasolve, a marketing, public relations, and branding firm, has been hired by Rose Financial Solutions (RFS), a U.S. based finance and accounting outsourcing firm serving clients worldwide through its shared service center in Rockville, Md. Verasolve will create an integrated marketing and public relations plan to deliver key messages and enhance RFS’ brand awareness in the finance and accounting industry.

With the proposed strategy, Verasolve will work directly with RFS leadership to develop customized marketing materials, identify key story angles in creating media pitches, create a social media calendar and more. As the accounting industry continues to migrate towards automated services, these efforts will highlight RFS’ key differentiators and promote its wide-ranging expertise in the marketplace.

“Rose Financial Solutions is leading the way in finance and accounting outsourcing,” said Katie Jordan, principal of Verasolve. “As the company that coined the term ‘accounting outsourcing’ in 1995, RFS has an incredible opportunity to position itself as a pioneer in the industry.”

About Rose Financial Solutions

Rose Financial Solutions is focused on helping clients succeed in their missions by improving their financial performance by providing financial clarity. RFS ensures its clients have a cost-effective and scalable financial infrastructure that provides meaningful financial information and guidance that is timely and accurate while minimizing compliance related risks. Learn more about RFS at www.rosefinancial.com.