Chief Marketing and Development Officer
Sarah Cody returns to Verasolve as Chief Marketing and Development Officer, responsible for overseeing the firm’s marketing, public relations, and branding account services teams, as well as the growth and expansion of the firm into new markets and verticals. Sarah was most recently Senior Director of Communications and Public Relations for global restaurateur HMSHost Corporation, the world’s leader in travel dining in airports and motorways. Sarah led the department for nearly six years, managing communications strategy, media relations, crisis/issues management, marketing communications, and internal communications.
Sarah also created HMSHost Foundation, with the mission to fight poverty in the local community with food, shelter, education, and workforce development; and was a member of its Board of Directors. Sarah is a member of the Marketing and Communications Group Steering Committee and Media Relations Group for leading industry organization Airports Council International-North America (ACI-NA); and was recognized by Airport Business magazine with the 40 Under 40 Award for 2015, in honor of outstanding achievement and continued success in the airport industry.
Before joining HMSHost, Sarah was Vice President of Marketing and Public Relations for Verasolve, where she developed and executed strategies and solutions that consistently drove results for clients. Sarah’s previous roles also include Director of Global Media & Public Relations for Special Olympics International, overseeing all media leading up to the 2007 World Summer Games in Shanghai, China; and Senior Manager of Public Relations for six years at Sodexo, world leader of food and facilities management services.
Sarah has an international MBA with a focus in Brand Management & Marketing from Thunderbird School of Global Management in Arizona; and a Double BS in Marketing and Accounting from the R.H. Smith School of Business, University of Maryland, College Park.
Sarah enjoys engaging with the community and is a member of the Board of Directors for Manna Food Center in Montgomery County, MD. Sarah seeks every opportunity to travel internationally to experience different countries, cultures, and people. After traveling the U.S. and the world regularly for business and leisure for the past 10 years, Sarah still gets a thrill when heading to the airport. But she also enjoys D.C. when she’s home—her favorite season is Cherry Blossom season.