Verasolve, a marketing, public relations and branding firm, today announced it has been selected by Obsidian Analysis, a Washington, DC-based cybersecurity preparedness firm, to lead PR and marketing efforts designed to increase brand recognition and awareness among private sector critical infrastructure companies. Verasolve will update existing marketing collateral, draft new copy and provide creative direction for new one-pagers, brochures, PowerPoint decks, white pagers and more. Verasolve will also help position Obsidian executives as thought leaders and industry experts through strategic initiatives including interviews, article placements, speaking engagements, awards and company-sponsored round-table events.
“Obsidian Analysis deals with the most significant cybersecurity policy, planning and response challenges of national and international governments, organizations, nonprofits and corporations,” said Katie Jordan, Principal, Verasolve. “We’re excited to help them build brand awareness, generate qualified leads and increase closing ratios among private sector companies in need of comprehensive cybersecurity preparedness solutions.”
About Obsidian Analysis
Founded by Dr. Kevin P. O’Prey and Matthew Travis, Obsidian Analysis is a strategic advisor to governments, international organizations, nonprofits and global corporations regarding their most significant cybersecurity policy, planning and response challenges. Obsidian counsels critical infrastructure companies throughout the cybersecurity decision making lifecycle. We support them in creating and executing enterprise-wide preparedness strategies for managing the cascading business impacts of a cybersecurity crisis. We engage key stakeholders and decision-makers and improve cross-enterprise information sharing, leading to a coordinated response plan that supports business resiliency. Learn more at obsidiandc.com.