NuAxis Innovations, an IT infrastructure solutions provider for the federal government, was rapidly growing and wanted to continue to expand in size as well as scope. The company was bidding for larger contracts for new agency customers, but first needed to demonstrate its expansion and promote its increased capabilities.
Verasolve researched industry and local award opportunities for NuAxis and developed a strategy for pursuing awards that, if won, would help enhance brand awareness and achieve the company’s PR goals. Verasolve worked with NuAxis’ leadership to identify company successes and crafted robust award entries that highlighted NuAxis’ differentiators while showcasing its growth.
NuAxis won multiple industry awards and has been recognized by several local publications. Recent wins include the Inc. 5000 list of fastest growing companies, the Virginia Fantastic 50 list of fastest growing companies in the commonwealth, the Deloitte Technology Fast 500 and the Washington Business Journal Book of Lists (NuAxis was listed as one of the top minority-owned businesses and technology government contractors in the D.C. region). With these awards and rankings, NuAxis is able to show – not just tell – its target government audience about the company’s exceptional growth and advanced capabilities, through digital and traditional marketing efforts.
“Verasolve took charge of all of our marketing, branding and public relations initiatives. They created a comprehensive strategy with the goal of increasing our brand recognition in the government space.”Raza LatifPresident, NuAxis Innovations